Scads of Ads? Not Here.
This is part II of a four part series. Click here for part one.
Let advertisers spend the same amount of money improving their product that they do on advertising and they wouldn’t have to advertise it.
~Will Rogers
We canceled cable two years back; in our house, it’s DVD’s or downloads. We rarely listen to radio; too much trash cluttering the silence between notes. In our car, it’s CD’s or conversation.
Our children are exposed to advertising, of course. They are not deaf or blind, and we do occasionally leave the house. But their exposure is remarkably thin, especially considering the times we live.
I can’t weave the worldwide web without constant commercial assault; my eyes spammed at every other click.
I’d like for Writer Dad to offer asylum.
Allow me to state clearly before I proceed:
I’ve no issue with advertisers or advertising on blogs. Bloggers have every right to mine as many dollars as they can from the countless hours they pour into their online enterprise. If I had no product of my own, I would sell ad space, and I’m positive that I’ll have sites in the future which will harbor ads.
For now, here, I would prefer to design something different.
Our world is littered with advertising. Online, it’s worse. It’s embarrassing, we all know it. I shudder to think what our more civilized progeny, several hundred years from tomorrow, might think as they comb through these, our present histories.
On Writer Dad, I’ll have my own words to shill. I needn’t subject a loyal audience to supplemental promotion.
However, I am moving toward writing full time, and must leverage Writer Dad in a way that will generate income.
A few methods:
- I’ll use Writer Dad to further spread my voice, and promote my services. This is paramount to my future as a writer, whether I freelance or publish. At Writer Dad I can meet new people and potential partners. Fellow writers, artists, editors, agents, publishers, etc.. I adore the knights already around the table, and there’s plenty room for more.
- I plan to peddle a lot of my language; WeeBooks and otherwise. We’ll discuss this one in more depth mañana, but I don’t see why writers must always maintain middle men between themselves and their patrons. Why sell a short story to a magazine, who will fill their magazines with ads, if I have the means to deliver directly to an audience, should they be inclined to download. Sometimes, dissemination should be as simple as a handshake.
- I’d love to keep our white space free from ads. If this objective grows unreasonable, and I do add paid color to the sidebar, it will fly in only two varieties: affiliate products from people I believe in, or ads for services which relate directly to the plurality of the Writer Dad audience. These will have long term placement, so our space doesn’t mutate with every refresh.
Without ads, audience participation is crucial. Even without purchase, readers are patrons. Links and comments are two ways to help without a wallet. Reader creativity, I’m sure will help breed others.
This is our blog, and it will be exactly as excellent as we make it.
Writer Dad
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The uber observant of you may have noticed my new header and RSS splash, along with my groovy Stumble and Twitter buttons in the Sidebar. These were the splendid work of Eric Hamm at “Motivate Thyself.” How awesome is Eric? He did it for me just to be a nice guy. He was probably still glowing from the guest post he got from Leo at Zen Habits. Congratulations, Eric.
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Hi, I'm Sean Platt - author, father, and Creative Director at Rev Media Marketing. Writer Dad is my life as it unfolds. This chapter of my journey began two years back when I 




